Simple Personalization
Powerful Brand Control

Make it Personal

Brandflex is a cloud platform for in-store and online product personalization — with branded templates, real-time previews, and effortless setup.

Product Customization UI

Effortless Templating. Preview While You Personalize.

Why It’s Hard

The Hidden Barriers to Personalization at Scale

Personalization brings people closer to products, but making it scalable and seamless is a real challenge.

Brands

Brand control meets personalization.

Ensure brand consistency across all locations

Control templates, fonts, icons, and personalization

Provide shop teams with intuitive, ready-to-use tools

Gain insights into product usage and personalization

Retailers

Add personalized products - without adding complexity.

Easy to use for both staff and customers

Real-time previews create confidence and engagement

Works with existing shop systems - no IT effort needed

Cloud-native setup, fast to onboard and scale

Solution Providers

Add powerful personalization to the platforms you deliver.

API-first architecture for smooth integration

Support for branded templates, product previews, and smart workflows

White-label ready and fully customizable

Built for scalability and speed

Resellers

Complete your hardware offer with smart personalization software.

Offer a turnkey personalization solution

Cloud-based setup, no IT infrastructure needed

Works seamlessly with personalization hardware

Quick onboarding and easy-to-use for any shop team

Solutions

How Brandflex Works

Personalization brings people closer to products - making it scalable and seamless is where the challenge begins.

01

Create Templates

Define the area to print on, Size, Fonts, Options etc.

Brand Integrity: Define fonts, colors, emojis, and restricted words to ensure every output stays on - brand.

Flexibility with Control: Build templates for different product types or surfaces — with locked elements where needed.

Error Prevention: Avoid mistakes like black-on-black prints or unsupported personalization combinations.

Centralized Management: Update templates across all locations instantly — no manual uploads, no risk of misalignment.

02

Personalize

Intuitive for users. Seamless for staff. Controlled by design.

Ease of Use: A clean, guided interface makes personalization easy for anyone — no training needed.

Live Previews: Show personalized results in real time, so customers and staff know exactly what they’ll get.

Brand-Safe Personalization: Templates enforce design rules in the background, so even custom inputs stay within guidelines.

Device Flexibility: Works in-store, online, and on any device.

03

Order Overview

Reliable output. Fewer errors. Full visibility.

Production-Ready Files: Generate high-quality output files automatically — ready for printing or processing.

Error-Free Output: Avoid mistakes with brand-aligned formatting and logic that ensures clean results.

Production Transparency: Track what was created, for which product, and when — across locations.

Device-Agnostic Handoff: Brandflex delivers files to your output systems — no extra setup or middleware needed.

01

Create Templates

Define the area to print on, Size, Fonts, Options etc.

Brand Integrity: Define fonts, colors, emojis, and restricted words to ensure every output stays on - brand.

Flexibility with Control: Build templates for different product types or surfaces — with locked elements where needed.

Error Prevention: Avoid mistakes like black-on-black prints or unsupported personalization combinations.

Centralized Management: Update templates across all locations instantly — no manual uploads, no risk of misalignment.

02

Personalize

Basically what is shown with the bottle on the next page

Ease of Use: A clean, guided interface makes personalization easy for anyone — no training needed.

Live Previews: Show personalized results in real time, so customers and staff know exactly what they’ll get.

Brand-Safe Personalization: Templates enforce design rules in the background, so even custom inputs stay within guidelines.

Device Flexibility: Works in-store, online, and on any device.

03

Order Overview

Reliable output. Fewer errors. Full visibility.

Production-Ready Files: Generate high-quality output files automatically — ready for printing or processing.

Error-Free Output: Avoid mistakes with brand-aligned formatting and logic that ensures clean results.

Production Transparency: Track what was created, for which product, and when — across locations.

Device-Agnostic Handoff: Brandflex delivers files to your output systems — no extra setup or middleware needed.

Use Cases

How Brandflex Creates Value

Powerful Personalization Starts with Getting It Right. Personalization brings people closer to products - adding meaning, value, and connection.

Brands

We wanted our flagship stores to feel more personal — now they truly do

With Brandflex, we introduced in-store personalization that reflects our brand, not compromises it. Templates are created centrally, so each store gets the right products with the right rules — fonts, colors, icons, and more.

Retailers - In-Store Personalization

We wanted to turn walk-ins into something more — now we can

With Brandflex, we’ve added personalization to our in-store experience without adding stress. Whether someone walks in off the street or visits during a special promotion, we can offer them a way to make their purchase truly theirs.

Retailers - Online Personalization

We wanted every online order to feel like a gift — now it does

With Brandflex, our customers can personalize products live on our site — choosing names, messages, colors, even emojis — and see their creation take shape in real time. It turns a simple order into something more meaningful. A gift. A keepsake. A moment. And because the files come through clean and ready to produce, we can keep that magic moving —without extra steps or support slowdowns.

Tech Integrators / Solution Providers

Integration was fast, clean, and exactly what we needed

We integrated Brandflex’s API into a webshop project — embedding real-time previews, managing branded templates, and connecting everything to the order flow. The documentation was clear. The onboarding was smooth. And the flexibility made it easy to match the UI to the brand’s design system. It’s the kind of integration teams appreciate — straightforward, powerful, and built to scale.

Resellers / Hardware Partners

Brandflex helped us strengthen our offer — and our customer relationships

With Brandflex in our portfolio, we can deliver a complete personalization solution. It fills the gap many customers face when moving from hardware to a working setup — with no extra tools or complexity.

01

Brands

Feature one

Brands

We wanted our flagship stores to feel more personal — now they truly do

With Brandflex, we introduced in-store personalization that reflects our brand, not compromises it. Templates are created centrally, so each store gets the right products with the right rules — fonts, colors, icons, and more.

02

Feature two

Feature two

Brands

We wanted our flagship stores to feel more personal — now they truly do

With Brandflex, we introduced in-store personalization that reflects our brand, not compromises it. Templates are created centrally, so each store gets the right products with the right rules — fonts, colors, icons, and more.

03

Feature three

Feature three

Brands

We wanted our flagship stores to feel more personal — now they truly do

With Brandflex, we introduced in-store personalization that reflects our brand, not compromises it. Templates are created centrally, so each store gets the right products with the right rules — fonts, colors, icons, and more.

04

Feature four

Feature four

Brands

We wanted our flagship stores to feel more personal — now they truly do

With Brandflex, we introduced in-store personalization that reflects our brand, not compromises it. Templates are created centrally, so each store gets the right products with the right rules — fonts, colors, icons, and more.

Let’s talk about how Brandflex fits into your business model

Demo

See Brandflex in Action

Watch how easy it is to personalize, produce, and manage — all in one platform.

Design product templates in minutes
Personalize with real-time previews
Generate production files automatically
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Coming soon: Try-it-yourself preview — get in touch to be among the first to test it.

Why Brandflex Works

Powerful Personalization Starts with Getting It Right. Personalization brings people closer to products - adding meaning, value, and connection.

Purpose-Built Differentiators

Designed specifically for product personalization - not a workaround or plugin

Clean UI for non-technical users - ideal for shop staff and consumers

Template logic built-in - controls branding, personalization limits, and output rules

Real-time preview engine - shows immediate results for confident ordering

Print-ready PDFs generated automatically - no manual formatting required

Technical  Foundation

API-first architecture - easy to embed, customize, and scale

No local installation - works fully in the cloud, no IT burden

Role-based access control - different tools for brand managers, shop staff, and production

Use our UI or build your own with the API - fits both ready-to-go and integrated setups

Secure & compliant - hosted on modern infrastructure with user and data protection in mind

Scalable, Modular, Cloud-Native

Designed specifically for product personalization - not a workaround or plugin

No local installation - works fully in the cloud, no IT burden

Centralized control with local flexibility

Cloud-native and mobile-ready for full access anywhere

Quick to onboard new shops, products, or campaigns

Reseller & Partner  Ready

Ready-to-sell solution - simplifies customer conversations

Easy onboarding and low support burden

Complements hardware and services with software value

Drives ongoing customer relationships - not just one-time installs

Ready to Make Personalization Part of Your Offer?

Whether you're a brand, retailer, integrator, or reseller — Brandflex gives you the tools to launch personalized products with ease.

Book a Demo
About

Experience You Trust

From the creators of Ergosoft — trusted in global print. Powered by Featherowl, our cloud platform for scalable personalization.

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Cloud Power for the Future of Personalization

A modern platform that brings print reliability into scalable, effortless product personalization.

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Built on Proven Print Expertise

Decades of experience in high-quality print technology, trusted by professionals worldwide.